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Showing posts from November, 2017

Keep it FRESH!

Keep It Fresh! Being a small business owner typically leaves us with very little extra time. So the thought of having an employee that works for you 24/7 - namely your website, is a nice welcome relief. And it may be tempting to leave that employee alone to do it's work. But even the best of employees need some maintenance. Neglecting the upkeep of your website can be detrimental to your Google ranking. Google is constantly seeking the best, the hippest, and the freshest content to deliver to it's searchers. Websites that are stale or simply have no new content will start to drop in ranking. Here are few quick ways to keep your website updated with fresh content: Start a Blog Exquisite Pixel Designs software utilizes blogger.com, which works with your gmail account. Simply log into your gmail account and go to blogger.com to start your blog. Then get started by writing about things your website visitors would find valuable. Be sure to include photos (...

What Is SEO?

 What is SEO exactly? Say you own the cutest shop in the world. You sell amazing items, it's decorated perfectly. There's just one nuance..you're situated on a mountain top all by yourself, and nobody knows you're there. Having the flashiest, coolest looking website means nothing if nobody can find you. That's where SEO comes in. SEO stands for search engine optimization. It is a combination of embedding keywords, sprinkling keywords throughout your content, adding alt text to your images, adding the correct kind of description and titles, and submitting your website to major search engines along with a few other things. Most of SEO is the job of your web designer. Once you get a website, it should take roughly 3-6 months from time of launch and submission for it to be indexed by search bots. In other words, give your website at least this amount of time for it to come up in web searches. Does this mean in 6 months your website will be listed in spo...