A website isn't doing much good for you if it's not being found in search engines. As the person who's NOT handling the back-end of your own website, there are still things that you can do to help your website rank higher.
It's important to work at competing and doing what you can to get your website to rank higher in searches along with working with your web designer. Here are a few quick pointers that you can do to help accomplish this.
1) Get Listed
First of all make sure all of your social media avenues list your website, and also make sure you have your Google Business listing up-to-date and with your current web address. There are other free listing avenues as well such as yp.com, and manta, yelp and many others. Look into all of the free listing sites, create your listing and put your website link on all of them.
Use whatever social media avenues you have chosen to your advantage. Keep them fresh, fun and relevant. Read more on Social Media tips Here!
Take advantage of these free ways to get your website out there. The time you put in will be well worth it!
1) Blog
Start a blog or have your web designer embed some other type of RSS that will feed relevant content into your website. An example of this would be a recipe RSS feed for some type of food industry site, or news RSS that delivers articles relevant to your industry.
Web crawlers love websites that keep content fresh! The only job of web bots is to deliver the best and most relevant search results to users. So when a website is stale and not being updated regularly, the bots don't weigh much importance on bringing the site up when people are searching. Keep it fresh, keep it new!
Another obvious alternative to this is simply updating the content directly into your website. Make sure you are telling people about your latest sales, specials, or other relevant news. Make sure it's got a lot of keywords in it (but not too many or bots will get suspicious)
In other words, don't just get a website built and then leave it to fend for itself.
2) Backlinking
Backlinking is simply a hyperlink from a webpage that links back to your website. Backlinks on big time websites creates more of the "importance" or "popularity" factor needed to boost ranking on your website. While it may not be plausible to get mega giants like Microsoft or Amazon to put a link of your website on their sites, you can do your best to get your links out there on a number of other websites.
So if you can find someone who has a website relevant to your industry you can ask them to link to your blog or a page that may be useful to them from your website, and of course, return the favor. They may turn you down, but it never hurts to ask!
3) Blog Backlinking
Now lets move to other backlinks ideas. Backlinks must be good quality and from relevant to your industry sources. Googlebots are really smart (like scary smart) and they can tell when a person is getting spammy with their backlinks. You could get penalized or worse.
So it's not the number of backlinks that matter, it's the quality.
Find bloggers to follow that are relevant to your industry and leave nice comments and of course, include your website in the appropriate section. Remember, don't over do this. Do it in a very natural-type of fashion, you don't want to appear spammy whatsoever.
Also, if you've got a really great blog going on, you can submit your blog to web directories. Click here for one you can submit to.
Doing this will help get you out there, and may generate more comments on your blog. All of this creates that "popularity" factor bots are searching for. Yes, it's a lot like a high school drama game.
If you use Pintrest as one of your social networking avenues, then make sure you pin your photos from each of your blog and pin it to your public boards. If the photo looks interesting, and the hook to click on it seems appealing, it will start circulating around the Pintrest community! The more people that see it, the better your chances are of getting comments, and getting that "popularity" factor.
4) Your Website's Age
If you're doing all of this and your website still is not indexing well, it could just mean that it needs more time. If it has been less then 6 months since you registered your domain name and got your website live, it's still considered a baby website. And it is competing against webpages in your industry vicinity that have been around for years.
Make sure you are keeping tabs on your site's statistics to see if there are adjustments that can be made. And remain persistent in your efforts. Click HERE to view our video on examining what all of your website's statistics mean if you host your website with Exquisite Pixel Designs.
I hope this was helpful!
As always, here at Exquisite Pixel Designs, we strive to be successful by putting your success first!
-Kate
www.exquisitepixeldesigns.com
It's important to work at competing and doing what you can to get your website to rank higher in searches along with working with your web designer. Here are a few quick pointers that you can do to help accomplish this.
1) Get Listed
First of all make sure all of your social media avenues list your website, and also make sure you have your Google Business listing up-to-date and with your current web address. There are other free listing avenues as well such as yp.com, and manta, yelp and many others. Look into all of the free listing sites, create your listing and put your website link on all of them.
Use whatever social media avenues you have chosen to your advantage. Keep them fresh, fun and relevant. Read more on Social Media tips Here!
Take advantage of these free ways to get your website out there. The time you put in will be well worth it!
1) Blog
Start a blog or have your web designer embed some other type of RSS that will feed relevant content into your website. An example of this would be a recipe RSS feed for some type of food industry site, or news RSS that delivers articles relevant to your industry.
Web crawlers love websites that keep content fresh! The only job of web bots is to deliver the best and most relevant search results to users. So when a website is stale and not being updated regularly, the bots don't weigh much importance on bringing the site up when people are searching. Keep it fresh, keep it new!
Another obvious alternative to this is simply updating the content directly into your website. Make sure you are telling people about your latest sales, specials, or other relevant news. Make sure it's got a lot of keywords in it (but not too many or bots will get suspicious)
In other words, don't just get a website built and then leave it to fend for itself.
2) Backlinking
Backlinking is simply a hyperlink from a webpage that links back to your website. Backlinks on big time websites creates more of the "importance" or "popularity" factor needed to boost ranking on your website. While it may not be plausible to get mega giants like Microsoft or Amazon to put a link of your website on their sites, you can do your best to get your links out there on a number of other websites.
So if you can find someone who has a website relevant to your industry you can ask them to link to your blog or a page that may be useful to them from your website, and of course, return the favor. They may turn you down, but it never hurts to ask!
3) Blog Backlinking
Now lets move to other backlinks ideas. Backlinks must be good quality and from relevant to your industry sources. Googlebots are really smart (like scary smart) and they can tell when a person is getting spammy with their backlinks. You could get penalized or worse.
So it's not the number of backlinks that matter, it's the quality.
Find bloggers to follow that are relevant to your industry and leave nice comments and of course, include your website in the appropriate section. Remember, don't over do this. Do it in a very natural-type of fashion, you don't want to appear spammy whatsoever.
Also, if you've got a really great blog going on, you can submit your blog to web directories. Click here for one you can submit to.
Doing this will help get you out there, and may generate more comments on your blog. All of this creates that "popularity" factor bots are searching for. Yes, it's a lot like a high school drama game.
If you use Pintrest as one of your social networking avenues, then make sure you pin your photos from each of your blog and pin it to your public boards. If the photo looks interesting, and the hook to click on it seems appealing, it will start circulating around the Pintrest community! The more people that see it, the better your chances are of getting comments, and getting that "popularity" factor.
4) Your Website's Age
If you're doing all of this and your website still is not indexing well, it could just mean that it needs more time. If it has been less then 6 months since you registered your domain name and got your website live, it's still considered a baby website. And it is competing against webpages in your industry vicinity that have been around for years.
Make sure you are keeping tabs on your site's statistics to see if there are adjustments that can be made. And remain persistent in your efforts. Click HERE to view our video on examining what all of your website's statistics mean if you host your website with Exquisite Pixel Designs.
I hope this was helpful!
As always, here at Exquisite Pixel Designs, we strive to be successful by putting your success first!
-Kate
www.exquisitepixeldesigns.com
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